Simpolo Tiles & Bathware unveils new campaign in association with Gujarat Titans.
Simpolo is a premium Tile and bathware brand founded in Morbi in 1977. It has more than 135 exclusive showrooms across the country. With over 40 unique collections, Simpolo offers high-quality, premium-range tiles. It also has a special iM+ technology that makes its tiles antibacterial, resistant to scratches, and easy to clean.

Simpolo is highly regarded among architects, interior designers, and users not only for its aesthetics but also for its unique features. Simpolo introduced first-of-its-kind features like antibacterial, scratch-resistant, and easy-to-clean. This innovation comes from a deep understanding of what people need. As homeowners are becoming more involved in home building, Simpolo believes it's time for more people to be aware of their presence and product superiority. To do this, Simpolo has teamed up with Sideways for campaign efforts.

This IPL season, Simpolo teams up with Sideways to launch the 'Tile Ho Toh Simpolo' campaign, highlighting their patented iM+ technology. To amplify its message, Simpolo leverages its ongoing partnership with Gujarat Titans, featuring cricket stars like Shubhman Gill, Kane Williamson, and Rahul Tewatia.

Conceptualized by Sideways, the story starts with an interesting scene where Kane Williamson is puzzled to see food served on a tile. Shubhman Gill joins in, mentioning the tile is antibacterial, and Rahul Tewatia adds that it's also scratch-resistant. Despite these explanations, Williamson is still confused by the use of a tile as a plate until Gill reveals with a cheeky comment that it's all part of an advertisement for Simpolo tiles. The ad concludes with stylish visuals of the tiles, highlighting Simpolo tiles made with iM+ technology.



Quote by Bharat Aghara, the Chief Marketing Officer of Simpolo Tiles and Bathware 

Expressed his utmost delight regarding this union. "We are thrilled to join forces again with Gujarat Titans, a symbol of excellence in their field," stated Aghara. "This partnership signifies the combination of domain expertise and visionary leadership, propelling us towards new horizons of success while reaffirming our steadfast commitment to delivering unparalleled quality. "Our patented iM+ Technology enhances room aesthetics, ensures a healthy and bacteria-free environment and our stain-repellent feature provides customers with the freedom to live comfortably without worrying about stains compromising its beauty. This embodies Simpolo's commitment to simplifying & enriching the overall quality of life.”


Quote by Abhijit Awasthi (Founder, Sideways)- 
The Simpolo and GT association is a match of two class acts. The challenge was to bring alive the compelling functional attributes of premium Simpolo tiles in an engaging manner using the GT players, in a really short duration. I hope we have managed to do that.





 
Category Press Releases